Squarespace Lauren Taylar Squarespace Lauren Taylar

5 Reasons to Use the Squarespace Rally Template

Setting up your Squarespace navigation bar isn’t a difficult task, but there’s more intention and strategy that goes behind it than you might think. So why do you need to care about the navigation on your website? That's because it’s one of the first things that people see on your website. And you could completely be overwhelming the site visitor…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

How to Set Up and Style Your Squarespace Navigation

Setting up your Squarespace navigation bar isn’t a difficult task, but there’s more intention and strategy that goes behind it than you might think. So why do you need to care about the navigation on your website? That's because it’s one of the first things that people see on your website. And you could completely be overwhelming the site visitor…

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Squarespace, SEO Lauren Taylar Squarespace, SEO Lauren Taylar

7 Reasons to Be Blogging for Your Business

Many business owners skip over blogging and SEO, when in reality it is a massive missed opportunity. Many coaches, creatives, and other service based businesses think blogging is dead, which gives you a chance to capitalize on it. Pssstttt...blogging is not dead. I know multi 6 figure entrepreneurs who have built their businesses off of blogging…

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Squarespace, SEO Lauren Taylar Squarespace, SEO Lauren Taylar

8 Squarespace SEO Tips for Photographers

Are you a photographer looking to increase the search engine ranking of your Squarespace website? Well I’m proud to say you’ve come to the right place. If you’re not familiar with SEO, it stands for search engine optimization. It’s the process of giving your website the best possible chance of ranking high in search engines like Google. If you’re a…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

Squarespace Secondary Navigation: How to Add a Button

One of the things I love about Squarespace is that it’s super easy to add a button to your navigation. No coding is necessary. This is done through the secondary navigation, which gives you the option to change the style. Here is an example…Note: Not every template in Squarespace 7.0 has the secondary navigation feature. To check to see what…

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SEO, Squarespace Lauren Taylar SEO, Squarespace Lauren Taylar

Squarespace Image Size: How to Resize & Optimize for SEO

Looking to optimize the images for your Squarespace website? You’ve come to the right place! And if you’re thinking, “Do I have to resize my photos before I upload them?” The answer is yes! As a Squarespace SEO strategist, this is something I see missing from a lot of websites for coaches and creative entrepreneurs like photographers. SEO…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

How to Add a Sidebar to Your Squarespace Blog in Brine

Have a blog on Squarespace but you’re not sure how to create a sidebar? Spoiler alert - you don’t have to be using a template that has a built in sidebar. You can create your own! I use the Rally template, which is part of the Brine family. If you look at its capabilities, you would see that it doesn’t naturally offer a sidebar. There is a very easy workaround…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

Squarespace Image Layouts Defined

Between single images, gallery options, and banner images Squarespace has various different ways you can format images. This post is going to break down the 6 different individual image layouts you can choose from to design your Squarespace website. Before we dive in, there are some notes I want to make you aware of. To get a consistent look…

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SEO, Squarespace Lauren Taylar SEO, Squarespace Lauren Taylar

How to Create a Blog in Squarespace for Your Business

Looking to start a business blog on Squarespace? Look no further! I’ve broken this post down step by step to show you how to set up your blog. Now I want to answer the question… Is Squarespace good for blogging? I’ve used Wordpress and Wix, and I absolutely love Squarespace the best. Chances are that if you’re reading this, you might…

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SEO, Squarespace Lauren Taylar SEO, Squarespace Lauren Taylar

6 Reasons You Need SEO on your Squarespace Website

If you’re not familiar with SEO (search engine optimization), it’s how you optimize pages of your website to give it the best possible chance of ranking high up in the search results. Even if you’re not blogging (which is most impactful if you want to rank), here is why you should care… Disregarding SEO best practices can create a negative user…

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SEO, Squarespace Lauren Taylar SEO, Squarespace Lauren Taylar

How to Add Alt Text to Squarespace Images

Looking to add alt text to the images on your Squarespace website but don’t know where to start? No worries, this post breaks down what you need to know. What is alt text and why does it matter? Alt text, also known as "alt attributes" and “alt descriptions," is HTML code that is used to describe the function of an image. Alt tags are…

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SEO, Squarespace Lauren Taylar SEO, Squarespace Lauren Taylar

Squarespace Meta Descriptions: What You Need to Know

First, let’s talk about what the heck a meta description is. In Squarespace, this is the same as the SEO description. Basically, this is the information that is shown in the Google search results for a website page. The purpose of meta descriptions is to the give the searcher an overview of what they can expect from clicking on the link. Many…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

8 Tips to Make Sure Your Squarespace Website Copy Gets Read

Finished writing your website copy and now you’re itching at getting it up and running on your website? First off, kudos to you. That’s an amazing accomplishment! Writing the content for your website can be a very overwhelming process for many. But before you jump over to your Squarespace website, there are a few copywriting and…

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Squarespace, Brand Design, Portfolio Lauren Taylar Squarespace, Brand Design, Portfolio Lauren Taylar

Namaste Photography: Branding + Squarespace Website Design

Taylor of Namaste Photography is a wedding, couples and family photographer based in New England. Before working together, she felt lost about her website. She had a vision for what she wanted, but after years of trying to do it herself, she was drifting further away from it. She felt like her DIY website was lacking emotion and cohesiveness…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

4 CTA Mistakes You’re Making on Your Squarespace Website

Having a strategy behind your Squarespace website is essential if you want your website to work for you. This is where using CTAs, also known as a call to action, comes into play. Basically, you’re leading someone to take a specific action. Strong CTAs on your website are crucial for conversions, and it’s just one piece of website strategy…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

How to Add a Squarespace Announcement Bar

Squarespace announcement bars are a great feature to have on your website. If you’re not sure what they are, they are the thin bars that span the full width of a page at the very top of your website. You can choose to enable the announcement bar for a set amount of time or always have it visible. And they serve many different purposes…

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SEO, Squarespace Lauren Taylar SEO, Squarespace Lauren Taylar

Squarespace SEO Guide: How to Optimize Your Website

Looking to optimize your Squarespace website so that you can increase your visibility, leads, and sales coming in through your website? Perfect! You’re in the right place :) If you’re not familiar with SEO, or search engine optimization, it’s the changes you make to your website to give it the best possible chance of ranking in search engines like…

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Squarespace Lauren Taylar Squarespace Lauren Taylar

How to Format & Upload a Squarespace Banner Image

Whether you want to use Squarespace’s banner capabilities to upload an image or a colored background, this post is for you. If you’re not familiar with banner images and how they’re different from other images you can add inside Squarespace, it’s this: they span the full width of the page. In this post, I’m breaking down how to choose a template…

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