SEO Strategy VIP Day
for Small Businesses
RANK HIGHER, ATTRACT DREAM CLIENTS & INCREASE SALES ON AUTOPILOT
Ready to partner with an SEO expert to transform your Google visibility in just 1-2 focused days?
CASE STUDY
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CASE STUDY ○
VIP DESIGN DAY + SEO CASE STUDY: NAMASTE PHOTOGRAPHY
→ 12,000% increase in clicks
→ Ranked for 40+ keywords on page 1, including a new services page that ranked #1 within weeks
→ Inquiries every week from Google
“On average I’m getting at least one inquiry a week from Google, sometimes 4-5 per week. 95% of my bookings come from Google now!! I didn't feel like just another client in the books, I felt like I was her one and only focus and so was my website. Working with Lauren is an absolute honor.” - Taylor Robinson, photographer
SEO got you feeling overwhelmed?
You know you need more website traffic, but SEO feels like learning a foreign language. Every "expert" gives different advice, and you're drowning in conflicting information.
You're ready for someone to cut through the noise and give you a clear, step-by-step roadmap to:
✔️ Optimize your existing pages without the tech overwhelm
✔️ Create content that actually gets found on Google
✔️ Build an evergreen marketing system that works while you sleep
Say goodbye to fighting with social media algorithms forever!
Ready to see what an SEO VIP day can do for YOUR business?
Here's what my clients experience after their SEO VIP intensive:
→ Their contact form starts filling up qualified leads who say "I found you on Google and I'm ready to work with you!"
→ Their content finally gets the visibility it deserves - blog posts that used to get 10 views now attract hundreds of engaged readers
→ They become the go-to expert in their industry because Google is positioning them as the authority for their most important keywords
→ Their business runs more smoothly because they're not constantly scrambling for new marketing tactics - their SEO foundation brings consistent results
→ They sleep better knowing their marketing is working even when they're offline, on vacation, or focused on serving existing clients
The best part? This transformation happens in just 1-2 intensive days instead of months of trying to figure it out yourself!
Ready to experience this kind of transformation in your own business?
I’m Lauren Taylar
YOUR GO-TO WEBSITE DESIGNER AND SEO EXPERT
With almost a decade of experience supporting businesses ranging from global brands to solopreneurs (including 3 years of professional experience working at SEO agencies), I’ve helped dozens of business owners improve their Google search presence.
My super power is helping coaches, creatives, and consultants design visually captivating brands and build a bomb ass website that make your competition irrelevant and position you as the go-to expert in your field.
I am SO passionate about helping world changing women get seen online and position themselves on top of the Google search results.
Because who wants a website that is forever lost in the abyss of the interwebs?!
CASE STUDY
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CASE STUDY ○
VIP DAY CASE STUDY: MANIFESTATION COACH
→ Clicks increased ~7x from 298 to 2,200 within 1 week
→ Clicks increased 25% from the previous 28 days (after the spike evened out)
→ Clicks increased by 9K (from 22K to 31K) after redesign compared to previous period
“I really enjoyed working with Lauren. From the very beginning she put my mind at ease about the whole process. I was worried about my SEO being negatively affected as a result of migrating to Squarespace 7.1 and redoing some of the copy but it only improved!
I appreciate her time, honesty and expertise in web design and SEO and I will definitely be recommending her to my friends and clients. I loved that she just got on with it and handled everything with very minimal need for me to do anything. I also love that the process happened so quickly and seamlessly. I so appreciate her taking the time to make me feel comfortable in all the decisions we made - I'm so happy.” - Manifestation coach, anonymous
SEO Strategy VIP Day for Small Businesses
Your VIP day can be customized to your needs, but here’s a couple different options for SEO intensives I recommend.
Beginner SEO Option
This is perfect for you if you have a website that needs to be optimized, whether you DIYed it or hired a website designer.
1. Current Visibility Check. We'll take an honest look at how your website is performing right now through analytics - no judgment, just clarity on where you're starting from!
2. Quick Win Audit. I'll dig into your site to uncover those "aha!" moments - the obvious content and technical SEO fixes that could be keeping your dream clients from finding you online (you'll be amazed what we find!). The audit also includes user experience and lead generation strategies.
3. Competitor Keyword Gap What are your competitors ranking for that you could be ranking for? We'll identify hidden opportunities for high value keywords.
4. Strategic Keyword Research for Core Pages. I’ll identify the exact keywords your ideal clients are typing into Google when they're ready to buy what you're offering.
5. On-Page SEO Recommendations. I’ll provide updated title tags, meta descriptions, URLs, and image file name/alt text.
6. Your Custom Action Plan. You'll walk away with a crystal-clear roadmap for moving forward, complete with priorities and next steps (no more wondering "what do I do next?").
7. Loom Video Walkthrough. At the end of the day, you’ll receive a detailed explanation of the work that was completed so you can understand not just the “what,” but also the “why” behind the work.
8. 60 Minute Support Call. In this Q&A session the following morning, I'll answer any questions you have about deliverables and get approval on the SEO recommendations before implementation.
9. Implementation of Basic SEO Recommendations. You won’t be left wondering how to update your own website; I’ll take care of this for you! (Note: only for these platforms: Squarespace, Showit, Wordpress)
10. Email support. You’ll have 30 days of email support to follow up with any lingering questions about the SEO work completed.
Advanced SEO Option
This is perfect for you if you either want to start a blog or have a blog that doesn’t get any traffic from Google.
1. Current Visibility Check. We'll take an honest look at how your website is performing right now through analytics - no judgment, just clarity on where you're starting from!
2. Content Strategy Analysis. We'll map out what blog content is already performing (you might be surprised!) and how it can be better optimized to boost ranking.
3. Strategic Keyword Research For The Blog. I’ll identify the exact keywords your ideal clients are typing into Google when they’re searching for information and solutions to the problems you solve for them! Typically 1000+ keywords, broken up into 7-10 categories.
4. Content Strategy Blueprint. I’ll create your strategic plan for future content that Google will absolutely love, with optimized blog post title ideas and primary and secondary keyword recommendations.
5. Behavioral analysis. I’ll install Mouseflow in the backend of your website so I can analyze how users are interacting with your website. By identifying buttons with 0 clicks, sections with large dropoffs, and other areas of concern, we can keep visitors on your website longer - lowering bounce rate and improving SEO.
6. Loom Video Walkthrough. At the end of the day, you’ll receive a detailed explanation of the work that was completed so you can understand not just the “what,” but also the “why” behind the work.
7. 60 Minute Support Call. In this Q&A session the following morning, I'll answer any questions you have about deliverables and get approval on the SEO recommendations before implementation.
8. Implementation of Basic SEO Recommendations. You won’t be left wondering how to update your own website; I’ll take care of simple SEO edits as it pertains to the deliverables and recommendations provided (i.e. behavioral analysis results, updating blog post content, redirects for blog posts, etc.). (Note: only for these platforms: Squarespace, Showit, Wordpress)
9. Email support. You’ll have 30 days of email support to follow up with any lingering questions about the SEO work completed.
Booking Your SEO VIP Day
Investment \\ $3000
Need more than 1 VIP SEO day? Get get these bonuses when you book 2 days:
1) Save $500 on each additional full day
2) FREE access to my signature course, SEO Strategy Simplified (normally ($797)
Please note that the prices shown below are in USD. However, you can use a currency converter to find the cost in your own currency.
Timing
On average, I book clients 3-6 weeks out. Inquire for my earliest availability.
Ready to solidify your date?
Simply email me at lauren@laurentaylar.com with your desired timeframe and we’ll begin the booking process!
Have specific questions you want to chat through?
Book a free consultation using the link below to make sure this is perfect for you!
How Does an SEO VIP Day Work?
Throughout the entire process, consider me your SEO partner-in-crime ;) You can choose from one of the options above or we can do something custom for you! Either way, you’ll get 10 hours of dedicated work plus a 60 minute Q&A call!
Every VIP Day Includes:
✔️ [Pre-Intensive] Client homework so that we’re ready to kick off right away on the VIP day
✔️ [Day Of] 7 hours of SEO research, strategy, analysis, etc. work on the day-of intensive (I will send you a Loom video at the end of the day)
✔️ [Day After] A 60 minute call the next morning to answer any questions about the deliverables and to get your approval on small SEO edits before another 3 hours of implementation/strategy tweaks/additional research, etc.
✔️ 30 days of post-intensive follow-up and support for any last-minute questions
CASE STUDY
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CASE STUDY ○
CASE STUDY: MARY ADKINS
→ 2021: Ranked for 8 keywords on page 1
→ 2024: Ranks for 700+ keywords on page 1
→ 4,000 visits from Google in 2022 to 35,000 visits in 2024
“Lauren is incredibly clear and helpful in explaining exactly what to do. Before working with Lauren on SEO, I felt helpless, overwhelmed, and like screaming into a void (slightly dramatic but true). Now, I feel empowered. I have a strategy and I'm clear on my goals. I know what I need to do, and that's HUGE.
Thanks to Lauren and her expertise, my ideal clients have found me and continue to—without me having to pay for ads! I could credit her with a boost to ROI, and that would be true, but it would only be part of the story. Because of her I’ve had a 40 fold increase in organic traffic. She’s an SEO guru who knows her stuff, and I’m so grateful I found her!
If you’re thinking of working with Lauren, DO IT!” - Mary Adkins, book writing coach
More Showit, Wordpress, & Squarespace SEO Client Results
Case studies showing increase in number of keywords website ranks for or increase in clicks from Google
Cait Scudder
Ranked for 28 keywords on page 1, including “female online business coach” “business coach for women,” and “women business coaching”
Gal Media Group
Ranks for 15 keywords on page 1, including “story pitch example” “pr emails” “follow up pitch email”
Outdoor Women’s Wellness
Ranks for 60 keywords on page 1.
Third + Windsor Design
Previously ranked for 55 keywords on page 1. Currently ranks on page 1 for “interior design orlando," “design interior orlando,” and “orlando interior design.”
Please note: rankings may have changed since this page was last updated
Sabi Kerr
Top 10 for “self love coaching,” “self love life coach,” “self love coaching program” and 17 other keywords
Jennifer Mooney
Top 10 for “whitefish photographers,” “whitefish montana photographers,” “photographer whitefish montana”
Awaken Career
Top 10 for “marketing career coach,” “career coach marketing,” and “career coaching packages” and 18 other keywords
Blaire Lindsay
Top 10 for “feminine embodiment coach,” “embodiment coach,” “embodiment coaching training” 23 keywords on page
Precision Clean
Top 10 for “house cleaning service fayetteville nc,” “maid service fayetteville nc,” cleaning company fayetteville nc, and 15 other keywords
Floral Healing Coaching
#1 for “floral therapist”. Also ranks for “floral therapy” and “flower therapy healer” in the top 10
Grace Wellness Center
Top 10 for “meredith wellness center,” “wellness nh,” and “nh wellness center.”
Drive Multisport
Top 10 for “tri coach Georgia”
Lauren Taylar
(hey that’s me!)
Top 10 for “Squarespace SEO expert,” “Squarespace SEO services,” “seo for wedding photographer,” and 350+ other keywords.
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Lauren truly cares. She doesn’t treat her clients like transactions and understands there is a heart and soul behind the website.
"Before working with Lauren, I felt intimidated, unsure, uneducated, spinning in circles and taking stabs at SEO instead of having a cohesive plan.
If you’re considering working with Lauren, 100% stop spinning in circles and hire the best. I love that Lauren is not in a large firm where she’s handed our account and we become one of faceless websites. The personalization is amazing!" - Sharon Crudele, interior designer
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Even if you have taken a program or learned SEO from a coach I highly encourage you to invest in Lauren's services.
“Lauren really looks at SEO from a different perspective than 99.99% of the coaching industry. She brought keywords to us that I never in a million years would have been able to find myself. We have closed multiple high ticket clients without sales calls because of SEO!”
Before working with Lauren, I felt a little all over the place. I had taken plenty of programs made by bloggers or coaches and it never felt like SEO was something they really understood.
But now, I feel SUPER excited for my team to implement! Relieved that we had a clear SEO direction from someone who knew their stuff! - Tara Counterman, podcast strategist
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Lauren delivered on time, and delivered above and beyond on what she said she would.
“Before working with Lauren, I felt a bit lost with SEO as I had re-located to a new country but wanted to capture an international market but no longer had a physical business address. I wasn't sure how to make my website visible. I had interviewed other SEO agencies who were trying to offer me a whole package of things I didn't need so I felt overwhelmed and confused.
Now, I feel more confident that I can optimise my blog posts. I’m clear on the keywords and what to write about and feel good about the strategy. I also feel more positive now about researching my own ideas for blog articles.
I liked that Lauren communicated where she was at and did a thorough job. I appreciated that she was flexible and adapted to the fact I had a young baby and couldn't always do a very long call or didn't always have much head space. If you’re considering working with Lauren, go for it!” - Alexandra Stevens, therapist and coach for actors
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Just one month later and I'm already seeing results!
“My experience with Lauren was amazing! I was in a place in my business where I was a little nervous about making some changes with my URL and branding after having the same site for years with established SEO, but bringing Lauren on as part of the process made me feel confident in the change with her expertise, guidance and hands-on work during the intensive.” - Tory Putnam, Branding + commercial photographer
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I received so much more than just the SEO strategy - clarity of vision!
“Before working with Lauren, SEO felt unknown and foreign. I feel as if I have gained clarity around what the SEO process/strategy is and the why behind it. I also have a stronger vision of what I would like to blog and write about moving forward that will be most helpful to people. This process has been essential to the evolution of my business.
Lauren, you are a great teacher, insightful and truly grateful to have had the opportunity to have met you! You are patient, knowledgable, a wonderful coach/trainer/teacher and absolutely worth the money! You "do not" over promise and under deliver - I most definitely received so much more than just the SEO strategy - clarity of vision!” - Deborah Stock, holistic life coach
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The only hesitation was the cost of the services, but it was totally worth it
“Lauren is so knowledgeable in the SEO industry and she really taught me everything I needed to know moving forward blogging! She was always there when I had a question. So easy to work with and paid close attention to detail when optimizing my website. Before working with Lauren, I felt so lost and confused about how to optimize blog posts and the main website structure. I had basic knowledge of SEO, but struggled applying it to my industry and website.
I have gained so much more clarity on SEO and how it works to your advantage while blogging. She gave me the tools I needed to properly and confidently write blog posts in the future. The only hesitation was the cost of the services, but it was totally worth it in the end!” - Lisa Bartone, Instagram influencer and social media strategist
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Lauren is incredibly clear and helpful in explaining exactly what to do.
“Before working with Lauren on SEO, I felt helpless, overwhelmed, and like screaming into a void (slightly dramatic but true). Now, I feel empowered. I know what I'm doing now. I have a strategy. I'm clear on my goals. I know what I need to do, and that's HUGE.
Lauren is incredibly clear and helpful in explaining exactly what to do. I really appreciated how practical she was in her tips—I left both the course modules and our live meetings knowing exactly what steps to take. If you’re thinking of working with Lauren, DO IT!” - Mary Adkins, book writing coach
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I have better structure as I start writing blog posts, especially when deciding on the topic
“Before working with Lauren, I felt that I kind of understood SEO but not completely. After receiving the keyword research and blogging best practices information, I feel like I have better structure as I start writing blog posts, especially when deciding on the topic instead of just choosing random topics to write about. And I like that I can keep it and refer back to it in the future. I liked the combination of the report + the phone call to ask clarifying questions.
It was obvious that you took the time to tailor it to me/my website and it wasn't just a generic report. If you’re thinking of working with Lauren, do it! It will give you a lot more clarity and understanding of SEO. You don't know what you don't know!” - Kim K., [former] manifestation coach
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HIGHLY recommend Lauren
“HIGHLY recommend Lauren - if you have a blog & you want more eyes on it, she’s your girl. Only woman in this space I’ve seen who knows her shit with SEO!!” - Cait Scudder, Forbes-featured 7 figure business coach
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I could happy dance cry. I went through hell and back again with my previous website design and it gave me serious PTSD.
"And you did beyond what I expected, and this is like a dream come true after almost 15 years of building this dream/business. I couldn't have asked for a better experience, design and leading me and guiding through each stage including copywriters to suggest working with.
I'm super picky, and every single proof you sent my way of your designs was so spot on to my vision, I found myself in constant just happy tears.
[1 week after website redesign] I had the most intentional inquiry today for a potential client from Google search that is in budget (so SEO is already starting to work!) and spot on to what I’m wanting to attract. My Google inquiries have been horrible (if at all) so this is huge on my end.” - Jennifer Mooney, wedding photographer
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The VIP day has already paid for itself through SEO based bookings and allowing me to raise my prices which I plan to do again next year
“10/10 Recommend. My old website was clunky, impossible to update (so not showing the best or most current work from my photography portfolio), and was just not upscale. It looked very basic and thrown together.
Lauren used my most beautiful images to create a captivating and visually compelling website and wove in my professional copy seamlessly. I love it!
My favorite part was communicating on Slack and seeing if come to life.” - LisaAnn of HoneyLensPhoto
Frequently Asked Questions
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SEO stands for search engine optimization. It’s about tweaking the content and technical aspects of your website and blog posts to give it the best opportunity for ranking in search engines like Google.
If you want to use your website as a marketing tool to grow your business (instead of that thing in the corner that gathers dust), you have to be adding content to your site AND using SEO.
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This is for coaches, creatives and other small biz owners who are serious about blogging. You can’t show up in Google without first proving yourself as an authority on a topic. And unfortunately, that doesn’t come from 10 500 word blog posts.
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It depends - if you’re starting from scratch, it could take 3-6 months for your blog posts to reach page 1 or 2. But remember this - the difference from page 10 to page 1 is getting your content seen in front of the people who are literally searching for your services. That means not having to post on Facebook or Instagram while trying to enjoy a vacation with your family
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There are various reasons to hire an SEO expert, including saving time and getting support for your specific business niche. Not to mention that SEO can be very overwhelming for business owners and it’s common to be unsure of what to focus on. Working with an SEO specialist will ensure that you’re focusing on the correct aspects of SEO for your small business. Read more here.
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The SEO VIP Day is designed for entrepreneurs who want their SEO strategy completed quickly without waiting weeks or months - you'll get your complete roadmap and implementation in just 1-2 focused days! My SEO Strategy Package, on the other hand, is a more comprehensive 3-4 month experience that includes deeper strategy development and extended support throughout the process. Both include my expert implementation of the content and technical SEO elements, but the VIP Day gives you immediate results and clarity if you're ready to move fast. The Strategy Package is perfect if you prefer a more thorough, educational approach with extended support and content strategy development over time.
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My VIP Design Days focus on completely transforming your website's visual design, user experience, and overall brand presentation to attract and convert visitors into clients. The SEO VIP Day, on the other hand, is all about making your existing website (or newly designed site!) visible and findable on Google through strategic optimization and content planning. Think of it this way: while the Design VIP Day includes SEO, the focus is much more about redesigning your website — while the SEO VIP Day is fully dedicated to SEO and reviewing the content/technical aspects that will affect it’s ranking on Google. If you’re not sure which to start with, set up a call and we can discuss the options in more detail!
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I've mainly worked with clients who have Wordpress, Squarespace, and Showit websites. If you have a different platform (i.e. Wix, Kajabi, etc), I can still provide the recommendations without the implementation piece. All of the SEO information/recommendations I provide apply to any website builder. The only difference is where you go in the website platform to change your content/technical SEO settings.
If you wanted to move forward without implementation, the investment would be slightly discounted.
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You do not need to be online the whole time. I will email you a video towards the end of the day around 4:30/5pm EST to walk through the deliverables. So you’ll want to set aside time to watch that ahead of the call we’ll have the following morning - where I’ll answer your questions before making changes to your website.
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Yes! Your team members are more than welcome to come to the calls and go through the course material! Integrating your team will surely make this process easier.
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Sure! The SEO package comes with implementation of SEO basics. We can discuss specifics on our initial consultation call.
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There are Squarespace SEO experts popping up all over the place nowadays…so what makes me qualified? My 9 years of experience includes:
3 years of SEO agency experience servicing billion dollar global brands and high profile people
6 years of helping small business owners improve their online presence through strategic web design and optimized blog content
I’ve presented SEO workshops and trainings on SEO in $20,000 masterminds
My methodology includes CRO and behavioral analysis. People found your website from a Google search? Great, now let’s chat about how to keep and convert them
That means you can rest assured that I have first-hand professional experience in the SEO field and can help you achieve more qualified traffic and leads for your small business.
So let me ask you...
What would it feel like to finally stop chasing clients and have them come to YOU instead?
If you’re ready to work with an SEO expert to help you get seen by the right people, grow your leads, and make more sales with ease…then this is for you! Your SEO VIP day is waiting for you!
