that DIY website you pieced together when you were starting your business is holding you back

It lacks professionalism, you feel disconnected from the visuals, and you know you need a more organized layout

 

You don’t have to go at it alone anymore…

 
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Sound familiar?

You’re overwhelmed by the design and tech aspects of your online business, and even though you’ve been scouring the web for every blog post and YouTube video on branding, you still feel like you’ve been going around in circles, making no real progress.

You’re tired of having website re-design sitting on your to-do list and the thought of attempting it alone is overwhelming.

You’re ready for a website that you feel energetically aligned to, one that brings to life the business you’re so damn passionate about.

You’re ready to stand out among the competition, and free up your time for things like traveling to those destinations on your bucketlist or spending more time with friends and family (you know, what really matters).

 
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But right now, your “branding” is a hodge-podge of fonts, colors and images. And you’re not clearly communicating to site visitors what you do and how you can help them.

 

And you know that without investing in a designer, you’ll never be happy with your online presence

 
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Before

  • You have a vision for your brand but don't have the design background to create a logo

  • Your website is lacking organization and not clearly articulating how you help people

  • Your website isn’t converting visitors into leads

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After

  • Your logo and design details authentically represent you and your business

  • The content of your site has a clean layout and clearly explains your offerings

  • You’re converting more site visitors onto your email list and more dream clients are getting in touch

 
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The problem isn’t that your website isn’t “pretty enough,” but because there’s no strategy or intention behind the organization of it.

It’s not just about the messaging on your website, but about laying it out in an optimal and impactful manner alongside visuals that will create an emotional response from your dream clients.

Are you ready for a website that does the selling FOR you?

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The Framework

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Design

We’ll first take a look at your design inspiration so we can nail your visuals. I’ll bring your vision to life with the aesthetics that not only scream YOU, but also will attract your dream clients. There are so many touch points throughout the process to ensure you’ll LOVE the end product.

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Messaging

90% of what people see first on a website is the visuals. But it’s the words that sell. I’ll help you clarify how you help people and showcase your expertise. Through my content planners, you won’t be guessing on what to write for each page and instead receive personalized guidance and feedback.

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Strategy

A website is nothing without strategy. Whether you’re launching a new group program or want to sell out your 1:1 services, we’ll discuss your business goals. Between content placement, navigation setup and organization, I’ll ensure that your website is laid out in an optimal way.

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SEO

Your website needs to be technically set up the correct way, and most designers drop the ball. Between the site structure and adding keywords in the right places, the content and technical elements of your site will be optimized for organic search (no spammy keyword stuffing here).

 

 
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“Lauren is efficient, super organized and has incredibly helpful tools to make the whole process so smooth. From copy to colour scheme to branding to design ideas to creation - everything was easy breezy! She kept me in the loop of everything that was happening and I really appreciated that. I felt like Lauren took care of everything and I literally had nothing to worry about.”

Harjot Mann, mindset and leadership coach

 

 

Packages

Please note that the prices shown below are in USD. However, you can use a currency converter to find the cost in your own currency.

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SEO Strategy

Looking to create a long term visibility through your blog (or podcast show notes) so you can create an evergreen lead generation machine? This package is perfect for the online biz owner who is committed to creating high quality content.

  • Questionnaire

  • Detailed keyword research for your industry/niche

  • Content and technical analysis of your website and recommendations for better optimization

  • Implementation plan with 15 blog post/solocast title ideas

  • SEO best practices PDF for blogging

  • Review and analysis of 3 blog posts after working together

  • 1 45 minute call to review the materials within 3 days after delivery

  • 1 30 minute call to answer any additional questions within 1 month after the first call

    Investment // $500
    Timeline // 1 week

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Squarespace Website

Tried to DIY your website and need to take it to the next level? This package is perfect for business owners who have at least a logo (or want a plain text logo), but want to give their website a more professional feel.

Squarespace Website (up to 7 pages)

  • Mood board

  • Color palette

  • Fonts

  • Up to 4 website revisions

  • SEO setup

  • Optimization for desktop, mobile and tablet

  • Custom graphics

  • Support in setting up domain, branded email address, Google Analytics, and email marketing setup

  • 60 minute website training

  • Content planners for website copy

Please note: you are responsible for domain purchase, hosting fees and website copy

BONUSES

  • Client library of training videos/tutorials

  • Dedicated page for Instagram bio (Linktree look-a-like)

  • Custom 404 page

  • Coming soon cover page

*Add SEO package and get free blog post graphics

Investment // $3,500
Timeline // 2 weeks

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Branding + Website

This package includes everything you need to grow your business to the next level! This is perfect for business owners who want the whole she-bang - branding, social media graphics, and a website.  

Branding

  • Mood board

  • Logo

  • Favicon

  • Alternative logo

  • Color palette

  • Fonts + brand elements

  • Style board

  • Style guide

Social Media Design

  • Banner graphics for up to 3 social media pages

  • Custom graphic template (3 variations) for up to 3 social media platforms

Squarespace Website (up to 7 pages)

  • Up to 4 website revisions

  • SEO setup

  • Optimization for desktop, mobile and tablet

  • Custom graphics

  • Support in setting up domain, branded email address, Google Analytics, and email marketing setup

  • 60 minute website training

  • Content planners for website copy

Please note: you are responsible for domain purchase, hosting fees and website copy

BONUSES

  • Client library of training videos/tutorials

  • Dedicated page for Instagram bio (Linktree look-a-like)

  • Custom 404 page

  • Coming soon cover page

  • 2 week unlimited support post website launch

  • Business card design (using Moo)

Investment // $4,700
Timeline // 3 weeks

*Add SEO package and get free blog post graphics


Availability

Website Design / Branding

Next open slot: September 16

SEO

2 spots open for August
1 spot open for September

Add-ons

 

Fixed:

Additional pages: $200/each
Gathering photos for website: $75

By the hour ($70/hour)

Additional revisions
Website management after launch

 

 

Don't see exactly what you're looking for?

 
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Did I forget introductions?

 

I’m Lauren Taylar, a graphic designer, Squarespace website designer, and SEO strategist for world-changing women.

I combine my professional background in SEO with my passion for design to help my clients stand out online, attract high paying dream clients through their branding, and create an evergreen lead generation machine through their blog.

I’m obsessed with helping my clients utilize their website as a marketing tool, not some boring old brochure buried in the interwebs.

A panic attack, a trip to Europe, and the burning desire to work with passion and purpose led me to start my business in 2017.

Scroll down to see how we can work together!

 
 

 
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“I was nervous about investing so much financially and not ending up with something that both aligned with my vision and included all the elements of what I do, but now I am so excited and confident about sending people to a website that is easy to navigate, straightforward, and has the vibe of adventure and peace all in one. I felt like Lauren was there to support me every step of the way.”

Zoe Gillis, therapist and wilderness retreat guide

 

 

Frequently Asked Questions 

Can I pay you hourly to touchup my existing website?

Due to the nature of this work, I don’t do touchups. However, once a project has finished with a client, I allow ongoing revisions or changes at my rate of $70/hour.

How do I know you’ll create something I like?

Between the in-depth design questionnaire, Pinterest board, and inspiration websites, there are many touchpoints where we work together to clarify the aesthetic and style you’re looking for. I also design the homepage first before building out the rest of the site, so we have the opportunity to course correct if needed.

Do you only build Squarespace websites?

Although I have previously only offered Squarespace design, I am looking to expand my offerings to include Showit. If you’re interested in a Showit website, please send me an email lauren@taylardigital.com.

How will we communicate throughout the project?

Initial communication will be done via email, but once the project begins all communication will take place in Asana. You’ll receive a video walkthrough of the platform prior to the start of the project.

I want to work with you! What’s the next step?

Wonderful! Fill out this form on my contact page and I’ll be in touch.

What are your payment plans like?

A 50% deposit is needed to book your spot in my schedule and the final 50% must be paid when the project is over, within 10 days of completion. Once the final payment is complete, I’ll send you your final files and/or hand over the website!

What final design files will I receive?

Upon completing your final payment, I will send all your design files in JPG (white background), PNG (transparent background), and Adobe Illustrator files.

Unless otherwise discussed, your social media banners and graphics will be created in Canva and shared with you via email. Canva is a free graphic design tool that is easy to use for non-designers. I create these items in Canva so that you can duplicate the designs and make edits yourself.

*Please note that if you want to use a custom font from your branding within Canva, you will have to upgrade to Canva For Work ($12.95/month). If this is something you don’t want to pay for, I can create your social media graphics without it.

 

 

You now have two options

 

You can keep goin at this website design thing alone, continuing to feel like you’re nowhere close to the dreamy aesthetic you desire…

 

But you’ve made it this far, so I’m guessin right now you’ve got the vision of your gorgeous new website pulling at your heart strings…

 

If you know that you are ready to stop playing small, ditch the DIY disaster that feels like a middle school art project, and LEVEL UP with a cohesive and branded website that gives you an instant professionalism and credibility booster, then let’s chat!

 

Are you ready to start looking like the amazing badass business owner you are?