As an SEO strategist, I see my fair share of website issues when potential clients come knocking on my virtual door. There are a lot of Showit websites online that are drop dead gorgeous, but they’re lost in the abyss of the internet. If that’s your website, don’t worry. Most problems I see are small issues that can be fixed with a few tweaks and tools...

As a coach or creative entrepreneur, you know the importance of having a great website. But what good is a website if no one can find it? That's where search engine optimization (SEO) comes in. In this post, I’ll explain the top Squarespace SEO tips for ranking in the Google top 10 for coaches and creatives…

If you are a photographer looking for more information about common SEO keywords you should be using on your website, you’re in the right place! As an SEO strategist for coaches and creatives, I love breaking down this aspect of digital marketing in an easy-to-understand way. I see so many photographers that are implementing SEO incorrectly...

SEO content marketing is a powerful way to get your brand in front of ideal clients, especially online business owners who can work with people all over the world. Although creating SEO-focused content is not a difficult form of marketing to implement, many business owners don’t do it correctly. And the truth is that SEO and content…

Looking to add an SEO strategy to your marketing efforts? You’ve come to the right place.

First, what is SEO?

SEO, or search engine optimization, is the process of increasing your website’s visibility online. This refers to the organic results.

There are efforts you can do on-page (on your own website), such as optimizing images, title tags, and meta descriptions, and off-page (from third party websites) like links pointing to your website from another. As an SEO strategist for coaches and creatives, this is what I preach the most. What amplifies your on-page efforts are…

I’m so excited to be diving into details about my course - SEO Strategy Simplified. It first launched in April 2020, and I’m so excited to see the growth of all my students since then. In this post, I want to discuss more about how this course came about, what’s inside, and what others are saying. This was truly a labor of love. If you’ve ever built out a…

Over the past 3+ years, I’ve published 100 blog posts. It’s so crazy to actually write that out on the page. Even though I’ve been blogging for a while, it wasn’t until a little over a year ago that I truly started to take blogging seriously. I started publishing more content each month and made my blog a priority over Instagram. Don’t get me wrong...

Do you have a blog for your business? Chances are that if you’re reading this post it’s one of two things… Either you’re looking to start a blog and want to make sure you’re going at it the right way. Or maybe you already have a blog but want to spruce it up by being more intentional and specific about the types of content you’re adding to your website...

Adding show notes (bullet points about what you’ve covered on your last podcast episode) to your website is a common practice among all types of content creators and business owners - but it’s actually costing you instead of helping you. I absolutely love this topic because SO many business owners with podcasts miss out on this…

A sidebar (the strip of extra content on either the left or right side of a page on a blog) is extremely valuable to your website - and, if you don’t already have one, now is the time to create one! You can see mine on the right of this screen ;) As a Squarespace and Showit website designer, I’ve designed many sidebars for my clients. Whether you…

As a Squarespace website designer who places a heavy focus on SEO, the bounce rate of my website is something I keep in mind while designing. In short, bounce rate is the rate of people who visit your website’s home page (or another page) and immediately leave your website without visiting any other pages (essentially bouncing!) You can…

Getting started with SEO can be very overwhelming at first. You don’t know where to find the best information and half the time, it feels like you’re reading a foreign language. Trust me, I’ve been there. When I got my job at an SEO agency, it took me months to actually learn what the heck I was doing and why it mattered. Unfortunately, I didn’t have the…

After all the time and energy you’ve invested into your Squarespace website, the last thing you want is for it to lack security. Lacking the proper SSL security can leave your website vulnerable to hackers and impersonators who not only threaten the safety of your website, but also threaten the safety of your customers and clients and their person…

If you are currently blogging with Squarespace, you’re likely always on the hunt for ways you can optimize your site on all devices and get more views via search engines like Google. One lesser-known (but fantastic) option for optimizing your Squarespace website and blog on mobile devices is AMP, which stands for Accelerated Mobile Pages. What…

If you’re here, it probably means you’re getting serious about blogging. Because the hard truth is that without doing keyword research, there’s a high chance your blog content will never get seen by the people who need it most. That’s right - without SEO (search engine optimization), your posts will be floating out in the abyss of the interwebs. If you…

If you’re using blogging as a marketing strategy for your small business (here’s 7 reasons why you should), you need to consider how both your dream clients and Google are reading your blog posts. Google takes user experience into account, so how you set up your blog posts visually affects SEO and ranking. Have no idea what SEO, or search…

Today, I’m breaking down how I went from 0 traffic to 5000+ pageviews a month. Specifically, I had 36,000 pageviews in the last year - a 192% increase from the year prior. Crazy, right?! And guess what...it’s all from blogging combined with SEO (search engine optimization). In this post, I want to break down my journey to this point because I know it…

If you use Squarespace to host your business’s blog (which you totally should, BTW…) you should also be taking advantage of Squarespace categories and tags. Not only do they help organize your website for your own reference, but they also make it SO much easier for visitors and Google to navigate your site - which is one of the most crucial…