Branding Lauren Taylar Branding Lauren Taylar

What is an Alternative Logo and Why Should You Have One?

Also commonly known as secondary logos, alternative logos (or alternate logos) are a must-have for your business. In this post, I’ll be covering exactly what they are, why you need one, and how you can use one to promote and grow your business while maintaining consistent branding. (And, psst...having one is one of the easiest ways to do both!)…

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Squarespace, Brand Design, Portfolio Lauren Taylar Squarespace, Brand Design, Portfolio Lauren Taylar

Sabi Kerr: Branding + Squarespace Website Design

I’m so excited to get into the behind-the-scenes of working with Sabi because this was a super fun branding and Squarespace website design project! This was also a special collaboration because I’d known Sabi for almost 2 years before working together. We met in a business coaching group program, and stayed in touch via Instagram. If you…

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Squarespace, Brand Design, Portfolio Lauren Taylar Squarespace, Brand Design, Portfolio Lauren Taylar

Elise Danielle: Branding + Squarespace Website Design

I’m so excited about this website and branding reveal because to be honest, it’s my new favorite portfolio piece. Not only was it a dream come true to help Elise with her branding and website re-design (I’d been following her for over a year), but it was just SO much fun bringing this project to live. So some backstory. Elise a business mentor & success…

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Squarespace, Brand Design, Portfolio Lauren Taylar Squarespace, Brand Design, Portfolio Lauren Taylar

Namaste Photography: Branding + Squarespace Website Design

Taylor of Namaste Photography is a wedding, couples and family photographer based in New England. Before working together, she felt lost about her website. She had a vision for what she wanted, but after years of trying to do it herself, she was drifting further away from it. She felt like her DIY website was lacking emotion and cohesiveness…

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